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Huawei may sell Honor smartphone brand [Video]

Huawei is set to sell much of its Honor smartphone brand, according to Reuters sources.

Battered by U.S. sanctions, the Chinese firm is reportedly rethinking its priorities.

It wants to focus on its high-end phones, and ditch the budget-focused Honor offering.

The assets to be sold have yet to be decided, but could include the brand, research and development facilities and other units.

That could raise up to 3.7 billion dollars.

The front-runner for the acquisition is seen as Digital China Group.

It’s the main distributor for Honor phones.

But other contenders include electronics maker TCL and rival smartphone brand Xiaomi.

There was no immediate comment on the reports from Huawei or Digital China.

The Honor brand accounts for about a quarter of Huawei’s phone shipments.

But analysts say profit margins at the budget end of the market are razor thin.

Honor phones compete with value brands including Xiaomi, Oppo

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Huawei is in talks to sell part of its Honor smartphone unit

honor 30 pro plus review rear in hand

  • Huawei is reportedly in talks to sell off parts of its Honor unit.
  • It’s believed that Digital China, TCL, and Xiaomi are interested in the deal.

US sanctions against Huawei mean that the company’s smartphone business has suffered in a big way. Between its crippled in-house chipset division and the lack of Google support, it’s becoming increasingly tough for the firm to keep producing phones.

These troubles extend to its Honor sub-brand too, but Reuters now reports that Huawei is in talks to sell off parts of the Honor business in a deal potentially worth up to 25 billion yuan (~$3.7 billion).

The report, citing “people with knowledge of the matter,” alleges that Honor’s brand, research and development infrastructure, and associated supply chain management business could be sold under the deal. However, the newswire’s sources caution that this hasn’t been finalized yet.

It’s believed that Huawei will focus on higher-end

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Exclusive: Huawei in talks to sell parts of its Honor smartphone business

By Julie Zhu

HONG KONG (Reuters) – Huawei Technologies Co Ltd is in talks with Digital China Group Co Ltd <000034.SZ> and other suitors to sell parts of its Honor smartphone unit in a deal that could fetch up to 25 billion yuan ($3.7 billion), people with knowledge of the matter said.

Embattled Huawei is resetting its priorities due to U.S. sanctions and will focus on its higher-end Huawei phones rather than the Honor brand which is aimed at young people and the budget conscious, they said.

The assets to be sold have yet to be finalised but could include Honor’s brand, research & development capabilities and related supply chain management business, two of the people said.

The deal may be an all-cash sale and could end up smaller, worth somewhere between 15 billion yuan and 25 billion yuan, one of the people said.

Digital China, the main distributor for

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If Google Had To Sell Chrome, Who Would Buy It? Here Are 5 Candidates

There are grim times ahead for big tech. Democrats are pushing for Congress to rein in firms such as Google, Apple and Facebook, while the EU has reportedly drawn up a list of 20 internet companies that will be subject to stringent new rules that curb their power.

At the weekend, Politico reported that the Justice Department and state prosecutors, who are investigating Google for alleged antitrust violations, are considering whether to force Google to sell its Chrome browser.

Chrome is by far the world’s most used browser, with almost 70% of the market on desktop computers and 64% on mobile, according to NetMarketShare.

If Google were forced to cleave its browser away from its advertising business, who would buy it? Here are some of the likely contenders:

Samsung

Samsung certainly has the funds to make big buys

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